QUT · Postgraduate academic work

A broader view.
A practical foundation.

My completed master’s at QUT adds business knowledge across planning, data, strategy, marketing and people to my experience in QA and production.

Academic projects and case studies completed during my Master of Business at QUT. The organisations below are the subjects of that work.

01 · 4 project summaries

Project planning & operations

Project charters, operational analysis and organisational change across construction, facilities, rail freight and logistics.

Explore projects

02 · 6 project summaries

Data, product & strategy

Business intelligence, platform data, product opportunities and future scenarios, with games and digital products as a recurring thread.

Explore projects

03 · 4 project summaries

Marketing & customer insight

Consumer research, communications planning and customer trust across food brands, the creator economy, public advocacy and tourism.

Explore projects

04 · 5 project summaries

People, ethics & responsible business

Organisational research, inclusion, workload, supply-chain responsibility and the quality of the information behind a decision.

Explore projects

What this adds to my work

More context for
the next decision.

01

Planning beyond the studio

From a bookshop fit-out to rail-freight operations, the projects extend my understanding of scope, procurement, governance and the constraints around delivery.

Explore planning
02

Evidence behind the direction

Business intelligence, platform data and consumer research add ways to investigate a problem before choosing a product, campaign or business response.

Explore the analysis
03

People within the system

Research into growth, inclusion and workload expands how I think about team conditions, responsible decisions and the support people need.

Explore people and ethics

Methods in practice

The question comes first.
The tool follows.

My academic work includes Tableau, the YouTube Data API v3, QUT Digital Observatory Youte and Miro, alongside project charters, research design and business-analysis frameworks.

I have used approaches such as PESTEL, SWOT, the Business Model Canvas, McKinsey 7S and causal-loop analysis to structure different kinds of problems.

See how this expands my toolkit